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Hugo Naturals’ New Face for the Future

New packaging for eco-friendly personal care line.

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By: TOM BRANNA

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Hugo Naturals, a manufacturer and marketer of natural personal care products, recently debuted a new look. The brand will feature new packaging across its skin care range, updating its appeal and helping the products to stand out more in stores, said the company. “We used the invaluable input of our consumers and retail partners to make the packaging more impactful and more visible on the shelf,” said Debra Saavedra, co-founder of Hugo Naturals. “The key design objective wa...

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